Our Journey to Our First Official Collaboration with CBC
Every small business dreams of that moment when your brand steps onto a bigger stage while still staying true to who you are. For us at Market Candle Company, that moment came when we partnered with one of the most iconic names in Canada: CBC.
What started as a casual conversation turned into months of creative development, product testing, and design approvals, all leading to the launch of our first officially licensed collaboration.
The Spark
If you grew up in Canada, you probably have a CBC memory. Maybe it’s curling up to watch Mr. Dressup, humming along to the Hockey Night in Canada theme, or catching the latest on The National. Those moments are woven into our culture, and when the opportunity arose to collaborate with CBC Shop, it instantly felt like a full circle moment.
As a proudly Canadian brand built on nostalgia, comfort, and connection, we knew this was something special.
Behind the Collaboration
This was not just a matter of putting a logo on a candle. We worked closely with the CBC Shop team to ensure every detail met the standard of an official licensed CBC product. From scent development to vessel choice to the smallest font on the label, every step was about capturing a feeling.
Each scent in the collection tells a story:
Hockey Night in Canada – fresh, woodsy, and bold, inspired by that unmistakable Saturday night energy.
Mr. Dressup’s Tickle Trunk – playful and warm, with a nostalgic sweetness that feels like childhood imagination in a jar.
Retro CBC Logo Candle – a nod to vintage design and timeless storytelling.
Every candle is made, poured, and labeled by hand in our Newmarket studio, the same space where every other Market Candle Company product is created. That is something we are incredibly proud of.
What It Means for Us
This collaboration represents so much more than a product launch. It is a milestone that proves a small Canadian business can stay true to its craft and its community while growing into partnerships that carry national significance.
It also reminds us why we started: to create meaningful moments through scent. Candles have the power to connect people to memories, and in this case, those memories belong to generations of Canadians.
A Thank You from the Heart
To our customers, friends, and community, thank you for being part of this journey. Whether you have been with us since the first market table or just discovered us through this collaboration, your support makes moments like this possible.
And to CBC, thank you for believing in Canadian makers and giving small businesses like ours the opportunity to shine.
The Collection
The Market Candle Company x CBC Collection is available now through marketcandlecompany.com and cbcshop.ca. Proudly crafted, licensed, and made in Canada.